Our Team
POWERTRAIN
The Powertrain of a BAJA SAE car is responsible to push the car forward in the most toughest terrains and conditions. The Powertrain team is tasked to design a reliable 4WD transmission system to optimally use the power of the provided engine. Key components include the engine, CVT, gearbox, differentials and drive shafts. Research and optimization is an integral responsibility of the team alongside good engineering practices.
VEHICLE DYNAMICS
Vehicle Dynamics is the backbone of a car’s performance. Without the study of this subject, a car would fail to perform even with a phenomenal spec sheet backing it. This subsystem ensures that the components of the vehicle are able to work at the maximum achievable efficiency. The subsystem tasks can be broadly divided into three major categories: 1. Suspension system 2. Steering system 3. Brake system Implementation of design is one of the major challenges in the process of making the car. After assembly, the car is tested against a series of terrain hurdles to gain insight about the actual responses of the manufactured car in comparison to the theoretical values obtained in earlier phases. This process entails the construction of a harsh terrain and preparation of the driver for racing.
DESIGN AND ANALYSIS
The beauty of the powerful beast begins with us. Here we are for you, Team Design and Analysis. We design all the intricate parts of the BAJA car and work towards its weight reduction. The Design & Analysis subsystem ensures that major components like the knuckles, wheel hubs, wishbones, dampers, steering assembly and the chassis are capable to withstand the dynamic reactions from the terrain as well as operate at their designated capacity. It also ensures that the chassis is designed to protect the driver under all circumstances. Analysis decides the part dimensions and material selection and ensures minimum possible weight of components. Another important job of this subsystem is the health monitoring of designed components.
MARKETING TEAM
You need the right kind of attitude to make yourself stand out among the crowd That’s exactly what the marketing subsystem of Baja NITK Racing strives to do. Working in tandem with the media subsystem, the marketing subsystem puts the elite college team in the spotlight. By strategically placing the team on the map through innovative marketing strategies, the subsystem has managed to get spotted on the radar of various sponsors. The sponsors back the team financially and in kind, after gauging their prowess, and it is the task of the marketing subsystem to network with these sponsors and establish a long-term relationship. In return for the aid provided by these sponsors,"The marketing team publicizes the various products and services offered by the sponsors through car-stickers, banners, social media shoutouts, branding, word of mouth, goodies etc."
MEDIA TEAM
The beauty of the powerful beast begins with us. Here we are for you, Team Design and Analysis. We design all the intricate parts of the BAJA car and work towards its weight reduction. The Design & Analysis subsystem ensures that major components like the knuckles, wheel hubs, wishbones, dampers, steering assembly and the chassis are capable to withstand the dynamic reactions from the terrain as well as operate at their designated capacity. It also ensures that the chassis is designed to protect the driver under all circumstances. Analysis decides the part dimensions and material selection and ensures minimum possible weight of components. Another important job of this subsystem is the health monitoring of designed components.
